PRODUCT LABEL and PACKAGING DESIGN
Stand-out label
and packaging design
You've created an amazing product, now let's make it stand out and shine with some stunning labels and packaging design!
I will take you through the process from what's required on the label, sizing, and ideal sticker material for your particular product and budget.
Photography: Karaena Vincent yourstory.karaenavincent.co.nz
Photography: Roz McIntosh rozmcintosh.com
Photography: Sophie Louise Creative sophielouisecreative.co.nz
Photography: Suzy Gasson sgeditorial.com
Graphic Design for Print – my first area of expertise
It all started with graphic design for print; way back in 2002 when I was employed to design printed newsletters, annual reports and real estate adverts. I learned a lot about the printing process;
- How on-screen colour can vary drastically when printed
- How colour limitations can affect the design
- How you can only guarantee a colour outcome if you pay for costly Pantone inks (and even then you aren't guaranteed a 100% colour match or consistency)
- How newspapers can destroy a beautiful piece of art!
How you benefit from my experience
It is from these years of experience and learning in an office environment (both from amazing co-workers and also companies able to pay for reprints after my mistakes!) that you can trust me with your print requirements today. There are so many factors that need to be considered when creating design for print, and I will manage all these processes for you, and explain along the way when necessary.
